How to find the Highest Executive Responsible for Buying within a target company.
Many times acquired lists (or certainly lists of companies we compile on our own) will not have the name of the person we want to meet with. So, where do we go to get this information prior to placing the first call to H.E.R.B? Continue reading “Finding H.E.R.B.”
Ask yourself how they could benefit from their boss using what you sell.
We have second company that helps the executive teams improve their employee engagement. Companies with high levels of employee engagement wind up on the ‘Best Places to Work’ lists—consistently. And, just in case you didn’t know it, it has been proven that companies on those lists consistently outperform their peers who do not pursue employee engagement with a passion in about every financial measurable way.
It’s a fun business to be in because one of the ways we help those executives improve their employee engagement is by helping them leverage their second most expensive employee benefit, vacation pay. And, hey, who doesn’t like to talk about vacations?
So, what does that have to do with appointment setting? Continue reading “Another simple way to engage Gatekeepers.”